Amazon has just about everything under the sun packed in warehouses across the globe. They started their own in house grocery brand Solimo. They took out some of the grocery items and rebranded it Happy Belly. I decided to order a 32oz Jar of Happy Belly Wildflower Honey for $8.95. With Amazon prime, it showed up the next day in Austin, Texas. Curious if Amazon’s Honey is legit or if it even taste decent? Read on for my review.
- Honey: Heated, treated and stripped of anything unique.
- Flavor: Sweet
- Aroma: Faint floral scent
- Color: Amber Tan
- Texture: Tacky and Gummy
Happy Belly Raw Wildflower Honey
As a self proclaimed “Honey Purist” I thought I’d never purchase a blend of Honey from Amazon. A once was book retailer now with a million different brands under their Umbrella.
Amazon has bought tons of startups and brands over the years. For this particular product, they took their exclusive Solimo line and rebranded the Honey under Happy Belly.
About Happy Belly (Solimo)
Not much details can be found about Amazon’s in house brand. It’s just one of the many, there’s also amazon basics and several others as well. Solimo is still a functioning brand for Amazon. You can find Vitamins, Beauty Products, Health Care Products, Hand Soap, Beverages like Coffee and more.
Happy Belly prioritizes in the grocery department. They offer an expansive product line from things like; Snacks, Spices, Beverages, Cookies, Honey and Nut Butters, and even Milk.
You’re only going to find 2 types of Honey with Happy Belly. Wildflower and Clover. They plan to expand their in house brands even further to rival the retail giants Walmart and Target.
Nutrition and Source Details
See that foam at the top? That’s normal. That’s air being released from the Honey from temperature fluctuation.
The term raw has nothing to do with filtration; it refers to pasteurization.
Raw honey isn’t pasteurized and can be either filtered or unfiltered.
Honey that hasn’t been pasteurized will say “raw” on the label.
If it hasn’t been filtered, the label will say “unfiltered.”
Local Honey is often raw and unfiltered and not organic.
True Source Certified, Distributed by Amazon out of Washington.
This is a blend of Argentina, Canada and USA Honey.
That’s a typical trio for commercially processed and imported budget Honey.
For all we know, Amazon only provides the plastic bottles and outsources the Honey to farmers in Argentina and imports it through Canada then to the USA to distribute it.
Price
I paid about $7 for the Wildflower, It’s currently $11 which is overpriced. It fluctuates, I’ve seen it as low as $6, sometimes even as high as $12. The Clover comes in a 16oz, no 32oz option ( also odd ) for $7.
Unstable pricing isn’t very trustworthy in my opinion.
One review said that the Clover tasted better than the Wildflower.
Yet another stated that the Clover tasted like the Wildflower.
I wouldn’t be surprised if it’s the same thing with different labels.
I reached out to Amazon customer support about their Happy Belly brand, but I was referred to product returns. It’s really hard to find any real proof of this Honey’s source or claims.
If You’re Desperate
I did discover that people who make mead prefer this Honey as it’s cheap in bulk and readily available with prime and they aren’t worried about using a budget honey with their recipe. They come in squeeze bottles, but you take the risk of Amazon packing this in an empty box and them breaking.
Try These Instead
Organic Great Value Raw Honey – Walmart, better choice.
Kirkland Texas Raw Unfiltered Honey – If you’re able to shop at Costco.
Happy Belly Wildflower Honey Review
Review Summary
I’d rather get the Kirkland Signature Honey for a bulk Honey because you get more for about the same price. Happy Belly Wildflower Honey can be used as a sugar substitute or even in mead recipes.
On it’s own it offers nothing unique, and there is no proof or details on the processing of Happy Belly’s Honey.
This falls under Honey Packer commercial Honey, and it’s the only time I’d condone killing the Honey by heating it with Hot Tea or Baking with it.
Maybe experiment with some Hot Honey with this, or try infusing some Herbs and give them as gifts.
It’s unlikely I’ll ever purchase this Honey again. I didn’t like the consistency. I found it was tacky and gummy. The Honey was overly sweet and didn’t smell like anything. I can typically always smell the wood in Honey. You won’t find that here.
I don’t really trust Amazon to handle honey efficiently and it shows in other reviews as well. I’m not a fan of the inconsistent pricing or the lack of varietal honey. Plus its the most basic two.
Look, everyone does Wildflower and Clover, it’s just a simple way of saying it’s Polyfloral Honey.
Which essentially means totally random or whatever the bees could forage Honey.
Also don’t feed your Bees Bezos Honey!